TrustWatch

Baume & Mercier's Strategic Approach to Luxury Watchmaking: Embracing Accessibility, Sustainability, and Innovation The luxury watch industry is on the cusp of a significant change, with Baume & Mercier's parent company, Richemont, preparing for a potential sale. In the midst of this uncertainty, Baume & Mercier's CEO, Michael Guenoun, remains focused on the brand's core strategy, emphasizing the importance of accessibility and affordability in luxury watchmaking. As highlighted in a recent interview, Guenoun aims to make high-end timepieces more attainable for a wider audience, striking a delicate balance between quality, design, and price. Photo by Diana ✨. Guenoun's approach to watchmaking is multifaceted, with a strong emphasis on appealing to a younger demographic. The brand has been leveraging social media and digital platforms to showcase its products and connect with potential customers. This strategic move has enabled Baume & Mercier to...

Luxury Watch Scams in Singapore: How to Avoid Falling Victim The luxury watch market in Singapore has been plagued by a growing scam targeting individuals waiting for high-end timepieces. Scammers are taking advantage of the long waitlists for luxury watches by offering fake or non-existent watches to eager buyers. According to recent reports, these scammers often use social media or online platforms to advertise their supposed connections to authorized dealers or claim to have access to allocation lists. They promise to deliver the desired watch for a premium price, which is often paid upfront. However, once the payment is made, the scammers disappear, leaving the buyer without the watch. The scam is particularly prevalent in Singapore, where the demand for luxury watches is high, and waitlists can be lengthy. Scammers are capitalizing on the frustration and desperation of buyers, who are willing to pay a premium to get their hands on a coveted timepiece. Photo by cottonbro studi...

Exciting Developments in the Watchmaking Industry: New Releases, Events, and Innovations The world of watchmaking is abuzz with excitement as several new watch releases are expected to hit the market in the coming weeks. These innovative timepieces will feature cutting-edge materials and designs that are sure to impress even the most discerning collectors. Some notable releases include a new diving watch with a unique case material, a limited-edition chronograph with a distinctive dial design, and a sleek, minimalist timepiece with a focus on sustainability. These new releases are a testament to the industry's commitment to pushing the boundaries of innovation and style. In addition to these new releases, the watchmaking industry is also gearing up for a major event: a prominent watch fair scheduled to take place in the spring. This fair is expected to showcase the latest trends and innovations in watchmaking, with many prominent brands participating. The fair will provide a pl...

Luxury Watches Shine at the Golden Globes: A Symbol of Success and Style The Golden Globes, a prestigious awards ceremony in the entertainment industry, is a platform where celebrities showcase their personal style and flair. This year's ceremony was no exception, with many A-listers adorning themselves with exclusive timepieces from top brands like Rolex, Patek Philippe, and Omega. As seen in the photo by Quang Viet Nguyen , the red carpet was filled with an array of luxury watches that made a statement. From the Rolex Day-Date worn by a prominent actor to the Patek Philippe Calatrava worn by a renowned actress, these timepieces were a testament to the significance of luxury watches in the entertainment industry. The connection between luxury watches and the entertainment industry is one of mutual admiration. Celebrities often wear high-end timepieces to make a statement and showcase their personal style, while watch brands see the Golden Globes as an opportunity to showcase t...

Oris Yangtze Jiangtun Limited Edition: A Timepiece Dedicated to Conservation The Oris Yangtze Jiangtun Limited Edition is a special edition watch that pays tribute to the Yangtze finless porpoise, a highly endangered species native to the Yangtze River in China. This stunning timepiece is not only a testament to Oris's commitment to conservation but also a beautiful addition to any watch collection. The Yangtze finless porpoise is one of the most endangered species in the world, and Oris's efforts to support its conservation are truly commendable. The Oris Yangtze Jiangtun Limited Edition features a 41.5mm stainless steel case with a unidirectional rotating bezel, perfect for divers and water sports enthusiasts. The watch has a striking blue dial, symbolizing the river's waters, and is equipped with a date display at 3 o'clock. The watch is powered by the Oris 733 automatic movement, which has a 38-hour power reserve, ensuring that the watch keeps accurate time even...

The Ultimate Collaboration: Louis Vuitton and De Bethune Unveil the LVDB-03 Louis "Various" Project The world of luxury watches has just witnessed a monumental collaboration between two powerhouse brands: Louis Vuitton and De Bethune. The result of this union is the LVDB-03 Louis "Various" Project, a truly unique and exclusive timepiece that combines the expertise of both luxury brands. De Bethune, renowned for its intricate and complex timepieces, has joined forces with Louis Vuitton, a luxury goods giant, to create a watch that showcases the best of both worlds. The exceptional craftsmanship and intricate design of the LVDB-03 make it a standout piece for collectors and watch enthusiasts alike. As seen in the stunning photo by Oguz Kagan Cevik, the LVDB-03 Louis "Various" Project is a masterclass in high-end watchmaking and luxury design. The partnership between Louis Vuitton and De Bethune is a testament to the innovative and creative approach that ...